European Business Law
Auteur : Louis Vogel
Sommaire de l’ouvrage
Introduction
Title 1: Free movement of goods
Chapter 1: Scope of application
Chapter 2: Prohibition of restrictions of the freedom of establishment and freedom to provide services
Chapter 3: Exceptions to the prohibition
Section 1: Recognition of Qualifications Directive
Section 2: Services Directive
I: Financial services
A: Concept of audiovisual media services
B: Supervision by the Member State of origin
1°: Common rules
2°: Advertising and teleshopping
4°: Product placement
III: Lawyers
Title 3: Free movement of capital
Part 2: Completion of the internal market
145. Sponsorship
1 minute de lecture
Article 1(1)(k) of Directive No 2010/13 defines sponsorship as “any contribution made by public or private undertakings or natural persons not engaged in providing audiovisual media services or in the production of audiovisual works, to the financing of audiovisual media services or programs with a view to promoting their name, trade mark, image, activities or products”. Article 10 lays down the r …
