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Ouvrages

French Consumer Law

Auteurs : Louis Vogel, Joseph Vogel

Sommaire de l’ouvrage
  • Part 1: Advertising and sales promotion

    • Title 1: Advertising

      • Chapter 1: Advertising contracts

        • Section 1: Creative services contract

          • I: Classification of contract

          • II: Performance of contract

            • B: Rights and obligations of advertiser

42. Paying the agency

1 minute de lecture

The advertiser is obliged to pay the agency for the services performed on its behalf, regardless of whether or not it is satisfied with the work done . It can only refuse to pay the agency by proving that it exceeded its remit or failed to respect the final proof which definitively fixes the content and/or presentation of the ad in line with what the parties have agreed . In such case, the advert …

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