French Consumer Law
Auteurs : Louis Vogel, Joseph Vogel
Sommaire de l’ouvrage
Introduction
Section 1: Creative services contract
I: Purchase/sale of advertising space
A: Placing of insertion order
Section 3: Sponsorship advertising
Chapter 2: Sectoral regulation
Title 2: Prohibited Commercial Practices
Title 3: Regulated commercial practices
Part 2: Sale
Part 3: After Sale
58. Obligations of advertising medium
1 minute de lecture
The advertisement must be published in compliance with the specifications of the purchase order. Where the advertiser claims that the ad inserted does not comply with its specifications, in order to obtain compensation, proof of a fault by the medium, which requires demonstrating the non-performance of the contract or the unsatisfactory execution of the order, must be brought. In practice, bringin …