French Consumer Law
Auteurs : Louis Vogel, Joseph Vogel
Sommaire de l’ouvrage
Introduction
Title 1: Advertising
Section 1: EU Law
Section 2: General Rules
A: Scope ratione personae
1°: Medium of message
3°: Place and date of dissemination of the message
C: Scope ratione loci
II: Material element
III: Intentional element
IV: Sanction
Section 4: Aggressive Commercial Practices
Chapter 2: Other prohibited commercial practices
Title 3: Regulated commercial practices
Part 2: Sale
Part 3: After Sale
132. Information inciting consumers to purchase
1 minute de lecture
In essence, the advertisement aims to publicize and promote a product or service to encourage recipients to buy the product or use the service. However, according to the directive and the Consumer Code, all information given to consumers in order to encourage them to purchase fall within the scope of the prohibition if they prove misleading.
According to case law prior to the transposition of the …