Livv
Ouvrages

French Consumer Law

Auteurs : Louis Vogel, Joseph Vogel

Sommaire de l’ouvrage
  • Part 1: Advertising and sales promotion

    • Title 2: Prohibited Commercial Practices

      • Chapter 1: Unfair commercial practices

        • Section 3: Misleading Commercial Practices

          • II: Material element

            • A: Misleading commercial practices by action

              • 1°: Confusion

              • 2°: Allegations, indications or presentations

              • 3°: Object of the message

                • a): Conditions relating to the good or service

                  • i): Existence and availability

                  • ii): Nature of the good or service

                  • iv): Price or price calculation method

                  • vi): Terms of sale

                  • vii): After-sales service

                  • ix): Nature, process or reason of the sale or the provision of services

              • 4°: Lack of clear identification of the beneficiary of the practice

              • 5°: Goods unduly presented as identical to other goods marketed in the Union

            • C: Potential effect

            • D: Instantaneous Offense

        • Section 4: Aggressive Commercial Practices

154. Price or price calculation method

1 minute de lecture

The price of the product or its method of calculation constitute one of the main drivers of commercial communication and a decisive factor in the choice of the consumer. Allegations to support the idea that the consumer benefits from the best price may take the most varied forms: - factory price: this assertion, reserved for manufacturers, is sanctioned when it is made by an intermediary . - cos …

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