French Consumer Law
Auteurs : Louis Vogel, Joseph Vogel
Sommaire de l’ouvrage
Introduction
Title 1: Advertising
Title 2: Prohibited Commercial Practices
Section 1: Union law
Section 2: Scope of application
Section 3: Conditions of lawfulness
I: Private sanctions
II: Civil sanctions
A: Misleading advertising
B: Trade mark infringement
Chapter 2: Promotional offers
Chapter 3: Price reduction announcements
Part 2: Sale
Part 3: After Sale
312. Civil action
1 minute de lecture
Operators who are victims of unlawful comparative advertising may bring a civil action . For example, an ad comparing the prices of two shopping carts filled with products from two different supermarkets constitutes unlawful comparative advertising sanctioned under criminal law and justifies an award of damages where consumers are unable to verify the accuracy of the elements of comparison on whic …