French Consumer Law
Auteurs : Louis Vogel, Joseph Vogel
Sommaire de l’ouvrage
Introduction
Title 1: Advertising
Title 2: Prohibited Commercial Practices
Chapter 1: Comparative advertising
Chapter 2: Promotional offers
Section 1: Applicable rules
Section 2: Scope of application
Section 3: General requirement of fairness.
A: Lowest price effectively charged in last thirty days
C: Other methods of determining the reference price
II: Proof of reality of reference price
Section 5: Sanction
Part 2: Sale
Part 3: After Sale
350. Recommended price
1 minute de lecture
Prior to the Order of 11 March 2015, the price recommended by a central purchasing body of a distribution group could not be invoked, since earlier orders allowed only references to prices recommended by the manufacturer or importer . An advertiser who had defined its reference price based on the recommended price had to justify not only the reality of this price, but also the fact that it had bee …
