Livv
Décisions

Commission, May 19, 2015, No M.7421

EUROPEAN COMMISSION

Summary of decision

Orange/Jazztel

Commission n° M.7421

19 mai 2015

I. THE PARTIES

(1) Orange SA ('Orange' or the 'Notifying Party'), via its fully owned subsidiary France Telecom España SAU which operates under its trade name Orange España, offers mobile telecommunication, fixed telephony and internet access services to customers in Spain. Orange is the third largest Mobile Network Operator ('MNO') in Spain. For its provision of fixed internet access and fixed telephony services, Orange mainly relies on regulated direct access, via local loop unbundling ('LLU'), to the copper network of the incumbent telecom operator, Telefónica, using its own xDSL network. It also operates its own Fibre to the Home ('FTTH') network, covering 800 000 building units ('BUs') as of the end of 2014. On the retail market for fixed internet access services, in 2014 Orange is the third largest player both by revenues and by subscribers.

(2) Jazztel plc ('Jazztel', together with Orange the 'Parties') offers fixed telephony, internet access and mobile telecommunication services in Spain. Jazztel offers fixed internet access and fixed telephony services via its proprietary xDSL network relying on LLU access to Telefónica's copper network and via its own FTTH network, covering 3 million BUs in Spain. Jazztel offers mobile telecommunication services as a mobile virtual network operator ('MVNO') on Orange's network. In the retail markets for fixed internet access services, in 2014 Jazztel is the fourth largest player both by revenues and by subscribers.

II. THE OPERATION

(3) On 16 October 2014, the European Commission received a formal notification pursuant to Article 4 of the Merger Regulation by which Orange intends to acquire sole control over Jazztel by way of a public bid (the 'Proposed Transaction').

(4) The merger therefore constitutes a concentration within the meaning of Article 3(1)(b) of the Merger Regulation.

III. THE PROCEDURE

(5) On 4 December 2014, the Commission found that the Proposed Transaction raised serious doubts as to its compatibility with the internal market and adopted a decision to initiate proceedings pursuant to Article 6(1)(c) of the Merger Regulation.

(6) On 5 November 2014, the Commission received a request from the Kingdom of Spain to refer the whole of the case to the Spanish competition authority Comisión Nacional de los Mercados y la Competencia ('CNMC') pursuant to Article 9(2)(a) of the Merger Regulation. After the initiation of the proceeding by means of the Article 6(1)(c) decision, the Kingdom of Spain sent a reminder of its referral request on 19 December 2014. On 26 January 2015, the Commission adopted a decision pursuant to Article 9(3) of the Merger Regulation, rejecting the referral request.

(7) On 6 March 2015, Orange submitted commitments to the Commission. Following the results of the market test and the feedback of the Commission on those commitments, Orange submitted new sets of commitments on 29 March 2015 and 6 April 2015 respectively. On 20 April 2015, Orange submitted a final set of commitments that render the transaction compatible with the internal market.

IV. EXPLANATORY MEMORANDUM

A. THE RELEVANT PRODUCT MARKETS

(8) In compliance with previous Commission decisions concerning the markets for fixed and mobile telecommunications services, the relevant product markets in Spain for the purpose of this decision are delineated as follows:

(9) At retail level: (i) provision of fixed voice services; (ii) provision of fixed internet access services; (iii) provision of mobile telecommunication services; (iv) possible market for the provision of multiple play services.

(10) At wholesale level: (v) call termination on fixed networks; (vi) call termination on mobile networks; (vii) domestic call transit services on fixed networks; (viii) broadband access services; (ix) internet connectivity; (x) global telecommunication services ('GTS'); (xi) international carrier services; (xii) access and call origination on mobile networks; (xiii) international roaming on mobile networks; and (xiv) end-to-end calls.

(11) Further details on market definition as regards the market for the retail provision of fixed internet access services and the possible market for the retail provision of multiple play services, which are horizontally affected and of particular importance in this case, are set out below.

Market for the retail provision of fixed internet access services

(12) In line with previous Commission decisions, the Commission considers in this case that there are separate markets, on the one hand, for residential and small business customers (that are part of the market for the retail provision of fixed internet access services) and, on the other hand, for large business customers (that are part of the separate retail market for business connectivity). The Commission considered in this case possible segmentations of the market for fixed internet access services based on speed (above and below 30 Mb/s), or distribution technology (copper, hybrid fibre coaxial 'HFC' cable and FTTH). Ultimately, the Commission leaves the exact market definition open in this regard. The Commission concludes that fixed internet access services to residential and small business customers, regardless of whether speeds are below or above 30 Mb/s and irrespective of the distribution technology used for the delivery of these services to the end user, belong to the same relevant market for the retail provision of fixed internet access services in Spain.

(13) In line with previous Commission decisions and with the Notifying Party's view, the geographic scope of the above market is considered to be national, that is to say, it corresponds to the territory of the Kingdom of Spain.

Possible market(s) for the retail provision of multiple play services

(14) Multiple play services comprise a bundle of two or more of the following services to end-consumers: fixed telephony services, fixed internet access services, mobile telecommunication services and TV services. Such packaged services may consist of so called dual-play, triple-play or even quadruple-play packages comprising some or all of the above services. In previous decisions (2), the Commission ultimately left open the question as to whether there exists a market for multiple play services that is separate from the markets for each of the components of the bundles.

(15) Bundled services, which allow end-consumers to obtain better prices and simplify customers' purchasing decisions, play a significant role in the residential segment in Spain. The Commission concludes that the question can be left open as to whether (i) multiple play services constitute a separate product market (including all possible dual-, triple- and quadruple-play combinations) or (ii) there are several separate multiple play product markets (including selected combinations of bundled components, e.g. dual-play only, triple-play only, triple- and quadruple-play combined, quadruple-play only), distinct from the markets for each of the underlying telecommunications services.

(16) Previously (3), the Commission considered that a possible market for triple-play services comprising fixed telephony services, fixed internet access services and Pay-TV services would be national in scope. In this case, the Commission concludes that the exact geographic delineation, whether national or regional, of the possible market(s) for the retail provision of multiple play services can be left open.

B. COMPETITIVE ASSESSMENT

(17) Following its in-depth investigation, the Commission concludes that the Proposed Transaction does not raise competition concerns with respect to the following markets in Spain: (i) the retail market for fixed telephony services; (ii) the retail market for mobile telecommunications services; (iii) the wholesale market for the provision of broadband access services; and (iv) the wholesale market for fixed call termination services, (v) the wholesale market for mobile call termination services, (vi) the wholesale market for the provision of domestic call transit services on fixed networks; (vii) the wholesale market for internet connectivity; (viii) the GTS market; (ix) the wholesale market for international carrier services; (x) the wholesale market for access and call origination services on mobile networks; and the (xi) the wholesale market for end-to-end calls. The Commission also concludes that the Proposed Transaction does not raise competition concerns on the wholesale markets for international roaming services in France, Poland and Romania.

(18) However, the Commission concludes that while the Proposed Transaction would not lead to the creation or strengthening of a (single) dominant position of the merged entity, it would nevertheless result in a significant impediment to effective competition on the retail market for provision of fixed internet access services, as well as on the possible market for multiple play services, the possible market for dual-play services, the possible market for triple-play services, and the possible market for combined triple- and quadruple-play services, in Spain.

(a) Market for fixed internet access services

(19) Currently there are four providers of fixed telecommunications services at a national level in Spain (Telefónica, Vodafone, Orange and Jazztel). These four providers account for around 91 % of the market in terms of revenue and almost 94 % in terms of subscribers. The remaining part of the market is served (i) by the three regional cable operators operating in the north of Spain (4) and (ii) largely service-based minor competitors (mainly relying on bitstream or resale of fixed telecommunication products), such as Másmovíl or Pepephone.

(20) The evolution of the market shares demonstrates that Orange and Jazztel have been the most dynamic fixed internet access operators in the last years. In contrast, Telefónica has experienced a strong decline in both subscribers and revenue share while the other national operators, Vodafone and ONO, had a stable performance.

(21) The Commission considers that the Proposed Transaction will reduce the number of nationwide players in the overall market for fixed internet access services by merging the two most successful (in terms of market share growth) operators in the last years. The major impact would be in the short term in the segment with speeds up to 30 Mb/s, while no strong conclusion can be drawn in the Very High Broadband ('VHBB') segment of fixed internet access services with speeds above 30 Mb/s due to the uncertainty related to the take-up and roll-out of Next Generation Access ('NGA') (5) network in the next years.

(22) The Commission concludes that both Orange and - particularly - Jazztel have played an important role in exerting competitive constraints upon each other and on the remaining competitors in the recent years. The Commission acknowledges Telefónica's role in the market as an important player. However, contrary to the Notifying Party's claims that Telefónica is the most price aggressive operator, the Commission finds that Telefónica is more focused on customer retention and higher value offers.

(23) Furthermore the Commission considers, based mainly on the analysis of Orange's internal documents, that the merged entity will have lower incentives to compete in comparison to the incentives that Orange and Jazztel would have on a standalone basis. In addition, the Commission considers that the Proposed Transaction will lead to a loss of competitive pressure, because of the disappearance of the low-cost, convergent offers of Jazztel, which exerted a constraint on the offers of all mainstream operators.

(24) Both Parties exert an important competitive pressure on all other competitors, including Telefónica and Vodafone. The change of the merged entity's incentives and the likely price increase post-merger would significantly reduce this pressure on the customer bases of the competing operators. Competitors would therefore find it easier to retain their existing customers or even to attract new customers from the merged entity. The increase in the demand will incentivise competing operators to raise their prices in turn.

(25) The Commission concludes that it is unlikely that competitors of the merged entity - namely Telefónica and Vodafone - will counter potential price increases of the merged entity after the Proposed Transaction, and that the Proposed Transaction will significantly impede effective competition on the market for the retail provision of fixed internet access services in Spain.

(b) Possible market for multiple play services

(26) The Parties' activities overlap in the possible market for all multiple play services, in the possible separate markets for dual-play services (6) and for triple-play services (7), as well as in the possible market combining triple- and quadruple-play (8) services. Because Jazztel is not active in Pay-TV services, there is no overlap in the provision of quadruple-play services.

Market for multiple play services

(27) The position of the Parties in an overall market for multiple play services would be almost identical to their position in the market for fixed internet access services as all multiple play offers in Spain include fixed internet access services and the share of fixed internet access services provided as a standalone service outside of a bundle is negligible (9). Therefore, an assessment of the impact of the Proposed Transaction on the possible market for multiple play services would conclude to a significant impediment to effective competition, as for the retail market for fixed internet access services.

Separate market for dual-play services

(28) If a separate market for dual-play is analysed, the Commission considers that the competition concerns raised with regard to this market are less strong than for the retail market for fixed internet access services, but would still amount to a significant impediment to effective competition. Indeed, in such a market for dual-play services, the Parties are overall less aggressive but still important competitive forces. The quantitative analysis predicts lower but still significant price increases. In particular, the Commission concludes that the Proposed Transaction will remove two important competitive forces and reduce the merged entity's incentives to compete. Such loss of competition would not be offset by existing competitors or new entrants.

(29) In light of the above, the Commission concludes that the Proposed Transaction will significantly impede effective competition also in a possible separate market for dual-play services.

Separate market for triple-play services and market combining triple- and quadruple-play services

(30) The Commission also assessed the impact of the Proposed Transaction on a possible market combining triple- and quadruple-play services, given the commonality of the underlying infrastructure of the two markets and the current market shift from triple-play to quadruple-play services. The Commission considers that the Proposed Transaction would significantly impede effective competition in this market and a fortiori in the possible separate market for triple-play services, given the Parties' higher market shares in triple-play services.

Conclusion on multiple play services

(31) The Commission concludes that the Proposed Transaction will significantly impede effective competition on the possible markets for multiple play services, on the possible market for dual-play services, on the possible market for triple-play services, and on the possible market comprising triple- and quadruple-play services in Spain.

(c) Quantitative analysis of horizontal non-coordinated effects

(32) The Commission has also carried out an assessment of the extent to which the elimination of competition between the Parties will generate an incentive to increase price for the merged entity post-transaction. The Commission's analysis focusses on two product types, namely (i) the dual-play product type consisting in fixed telephony and fixed internet access, and (ii) an aggregation of triple- and quadruple-play services consisting in dual-play plus mobile and possibly TV services. The Commission considers that these product types are good proxies for the computation of the quantitative analysis of price increases in the retail market for fixed internet access services, since almost the totality of fixed internet access services are sold as part of a bundle. All of these product types offer fixed internet access as part of the bundle (10). The quantitative analysis conducted indicates that the Parties impose a significant competitive constraint on each other, in particular as regards triple- and quadruple-play services.

(33) Overall, the quantitative assessment of the likely effects of the elimination of horizontal competition as a result of the merger indicates that the merger is likely to lead to significant price increases in the two baseline scenarios considered for the purpose of the analysis.

(d) Limited likelihood of sufficient entry into retail markets involving fixed internet access services

(34) The Commission considers that the barriers to enter the retail markets involving fixed internet access services are high. This applies both to the VHBB segment, which is not regulated in Spain, as well as to the segment for speeds below 30 Mb/s that is subject to direct and indirect regulation.

(e) Limited likelihood of sufficient entry into multiple play markets involving a mobile component

(35) As regards entry into the multiple play markets involving a mobile component, the Commission notes that, in order to offer mobile and fixed telecommunications services in a bundle, telecommunications operators need to have access to both the fixed and mobile components of the bundle. Moreover, such access should be granted at prices that would allow the operator to replicate the retail prices in the market and to charge a positive margin. Therefore, reasonable wholesale prices for mobile telecommunications services - including 4G technology - are key. Given the current legal uncertainty involving the correct interpretation of the current regulation of wholesale access and call origination services on mobile networks in Spain, in addition to the findings already exposed above as regards entry into retail markets involving fixed internet access services, the Commission considers that barriers to entry into multiple play markets involving a mobile component, such as triple-play and quadruple-play products, are high.

(f) Impact of the Proposed Transaction on the deployment of NGA networks

(36) Both Orange and Jazztel are currently deploying their own FTTH networks. Orange has a less extensive footprint, with approximately 0,8 million BUs covered, compared to Jazztel's FTTH network of 3 million BUs.

(37) The Commission considers that the combined FTTH roll-out of Orange and Jazztel in a standalone scenario would be greater or equal to the fibre roll-out of the merged entity. The Commission has therefore come to the conclusion that the Proposed Transaction is unlikely to lead to any significant increase in FTTH coverage by the merged entity, as compared to the standalone scenario. As regards the potential loss of competition in the areas where the NGA networks of the Parties would have overlapped in the future, the Commission considers that such a finding of a loss of future competition cannot be established with the required degree of certainty.

(g) Efficiencies (38)

The Commission concludes that the efficiencies claimed by the Notifying Party related to (i) the claimed increase in the fibre footprint post-merger, (ii) its better position to offer quadruple-play products as a consequence of its increased customer base post-transaction, and (iii) a decrease in the marginal cost of the services offered to its DSL customers by migrating these customers to fibre, thus avoiding the access charges on copper infrastructure, are not verifiable or merger-specific and therefore cannot be acknowledged. However, the Commission considers that the efficiencies related to the elimination of double marginalisation of mobile services provided by Orange to Jazztel have been demonstrated to the standards required by the Horizontal Merger Guidelines and can be accepted. These efficiencies do not offset entirely the anti-competitive effects of the merger and that the net anti-competitive effects remain significant.

V. COMMITMENTS

1. Description of the commitments

(39) In order to address the aforementioned competition concerns, Notifying Party submitted a final set of commitments on 20 April 2015 ('the Commitments') comprising two main components - the divestment of an FTTH network and a wholesale bitstream access to Jazztel's ADSL network (the 'Wholesale ADSL Bitstream Access') - as well as an optional wholesale access to the Notifying Party's mobile network.

Divested FTTH Network

(40) The Notifying Party commits to divest an FTTH network that covers around 720 000 BUs in the five cities of Barcelona, Madrid, Malaga, Seville and Valencia. The divested FTTH network is independent from the Notifying Party and constitutes a coherent network at the level of the cables (which bundle many fibre lines). As the divested FTTH network covers BUs located on parts of Jazztel's non-overlapping fibre network, the Notifying Party will be reserved an Indefeasible Right of Use ('IRU') on 40 % of the capacity of the divested FTTH cables, measured at the level of each local exchange. The IRU will be granted for 35 years against a one-time fee and a recurrent fee covering maintenance costs payable by the Notifying Party.

Wholesale ADSL Bitstream Access

(41) The Notifying Party commits to grant the purchaser of the divested FTTH network wholesale bitstream access to Jazztel's ADSL network. Access is provided as a national bitstream service with interconnection in one single point of presence, complemented by a back-up interconnection point. The wholesale access will use as an input the regulated direct access to Telefónica's copper network and provides access to more than one thousand Telefónica's local exchanges, reaching approximately 78 % of the Spanish territory.

(42) The Notifying Party will provide the service initially for 4 years, renewable for a maximum additional period of 4 years.

(43) During the initial 4-year period, the purchaser will pay a monthly access fee per line, in addition to a fixed fee to be agreed upfront between the Notifying Party and the purchaser. This fixed fee shall not be related to the number of lines eventually activated or used by the purchaser but can be linked to market parameters that are outside of the control of the Notifying Party or the purchaser.

(44) During the additional period of up to 4 years, the purchaser will pay only a monthly access fee. Such monthly access fee cannot exceed a certain cap per month per line.

(45) The Wholesale ADSL Bitstream Access will also allow the purchaser to provide fixed telephony services using voice over internet Protocol (VoIP) technology. Indeed, the Notifying Party commits to provide VoIP prioritisation technology on Jazztel's network and to ensure quality of service.

Optional access to wholesale mobile services

(46) The Commitments also provide that, if the purchaser does not already benefit from access to a mobile telecommunications network including 2G, 3G and 4G services, the Notifying Party will provide the purchaser with such access to wholesale mobile services on competitive terms and, in any case, at terms as favourable as those that Orange has granted to Jazztel in its existing MVNO contract. This optional wholesale access to the Notifying Party's mobile network must be of a duration at least equal to the term of the Wholesale ADSL Bitstream Access.

2. Assessment of the Commitments

(47) The decision concludes that the commitments fully address the competition concerns.

Divested FTTH Network

(48) As regards the divested FTTH network, the Commission notes that its size exceeds the current overlap of the Parties' FTTH networks. Moreover, the divested BUs are located in 13 different local exchanges in five out of the six largest Spanish cities. The size and location of the divested FTTH network ensure that it is a standalone business that can be operated independently from Orange. Therefore, the Commission considers that the scope of the divested FTTH network is sufficient and reflects the geographic footprint of the overlap between the Parties' current fibre networks.

Wholesale ADSL Bitstream Access

(49) As regards the Wholesale ADSL Bitstream Access, the Commission considers that the Commitments ensure that this undertaking has quasi-structural effects and result in similar incentives for the purchaser to compete as Jazztel has today. For the purchaser to be able to compete as aggressively as Jazztel or Orange currently do, its variable (recurrent) cost should be aligned with Jazztel or Orange's incremental cost for providing the service. The Commission has scrutinised in detail the cost that Orange and Jazztel currently incur in providing LLU-based services and considers that the monthly fee likely does not exceed their incremental cost. Therefore, the Commission considers that the purchaser will have incentives to compete aggressively similar to those Jazztel and Orange have today.

(50) The Commission notes that the Commitments do not establish any limit for the number of subscribers that the purchaser can acquire and that Orange has the obligation to serve. The Commitments explicitly state that the fixed fee for the initial period shall not be related to the number of lines eventually used by the purchaser. Therefore, the Wholesale ADSL Bitstream Access has quasi-structural effects.

(51) During the additional period of up to 4 years, the purchaser would pay only a monthly access fee, but no fixed fee. Given long term uncertainties regarding the competitiveness of ADSL technology, a purchaser would possibly not commit to significant upfront payments over a period of 8 years. At the same time, the purchaser's incentives to compete as aggressively as possible during the initial 4-year period are preserved, as a higher number of subscribers will lower the payable price during the extended period.

Optional access to wholesale mobile services

(52) As regards the optional wholesale access to the Notifying Party's mobile network, the Commission considers that the purchaser will be able to offer multiple play bundles comprising a mobile component. The Commitments foresee that Orange will provide wholesale access and call origination services including 4G services to the purchaser, if the latter does not already have access to them. The terms need to be competitive and 'as favourable as those granted to Jazztel for a duration at least equal to the term of the Wholesale ADSL Bitstream Agreement'. The Commission considers that this clause is sufficiently clear. Furthermore, the Commission will assess the terms agreed between Orange and the purchaser against the existing MVNO contract between Orange and Jazztel.

VI. CONCLUSION

(53) For the reasons mentioned above, the decision concludes that the concentration as modified by the commitments submitted on 20 April 2015 will not significantly impede effective competition in the Internal Market or in a substantial part of it.

(54) Consequently, the concentration should be declared compatible with the Internal Market and the functioning of the EEA Agreement, in accordance with Article 2(2) and Article 8(2) of the Merger Regulation and Article 57 of the EEA Agreement.

(1) OJ L 24, 29.1.2004, p. 1.

(2) Commission decision of 16 June 2011 in Case M.5900 - LGI/KBW, paragraphs 183-186; Commission decision of 25 January 2010 in Case M.5734 - Liberty Global Europe/Unitymedia, paragraphs 43-48; Commission decision of 3 July 2012 in Case M.6584 - Vodafone/Cable&Wireless, paragraphs 102-104; Commission decision of 20 September 2013 in Case M.6990 - Vodafone/Kabel Deutschland, paragraph 261; Commission decision of 2 July 2014 in Case M.7231 - Vodafone/ONO, paragraph 49.

(3) Commission decision of 16 June 2011 in Case M.5900 - LGI/KBW, paragraphs 183-186.

(4) The three regional cable operators (Euskaltel, R Cable and Telecable) compete in the Northern regions of Spain only, namely the Basque country, Galicia, and Asturias, respectively.

(5) NGA networks are wired access networks which consist wholly or in part of optical elements and which are capable of delivering broadband access services with enhanced characteristics (such as higher throughput) as compared to those provided over already existing copper networks.

(6) Dual-play services comprise fixed internet access services and fixed telephony services.

(7) Triple-play services comprise the same services as dual-play offers, in addition to mobile telecommunications services.

(8) Quadruple-play services comprise the same services as triple-play offers, in addition to Pay-TV services.

(9) Only about 1 % of all fixed internet access services are not provided as part of a bundle with at least fixed telephony services.

(10) The analysis is based on the entire bundles (and not just on the fixed internet access component) since customers make a single choice of subscribing to the entire bundle. Moreover, the incentive to raise prices depends on the characteristics of the whole bundle and not just the fixed internet access component.